Hidden VEGGIES. NO COMPLAINTS. and Now in Aussie, oi ! oi ! oi !
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Instant Meals that are as enjoyable as the adventure.
We created Vince because we believe real food belongs everywhere – including the trail. What started in our Whangārei kitchen to help people eat more vegetables without the fuss has become a go-to for trampers, campers, van-lifers and anyone who wants proper nutrition in wild places.
Our slow-dried veggie blends and Instant Meals are lightweight, shelf-stable and ready with just boiling water. No chopping boards. No tins to carry out. No complicated prep after a long day on your feet. Just real New Zealand vegetables that rehydrate beautifully and taste like a meal you’d happily eat at home.
Whether you're heading out for a weekend tramp or packing for a multi-day mission, Vince fits easily in your pack and fuels the journey. Real veggies. Real flavour. Ready for wherever you’re going. 🌿🥾
Let customers speak for us
Delicious Taste. Such an amazing meal and variety of great flavors can't wait to try more.
Absolutely great tasting hubby didn’t even know he was he was eating veggies
The easiest way to get veg into my little fussy eaters! Absolutely loved it!!
Hide the veggies, kids never noticed. We back for seconds
We are really enjoying use the Vince products for our tramping adventures. We use them on their own with mash or pasta or add them to other meals to bulk them out and add fibre and veges. The whole family enjoy the flavour and texture, including the kids. As we are on overnight tramps about once a month these are such a great option being light and compact.
So yummy and easy to prepare 😍
Great product tastes great. So easy to use. And the fussy kids loved it!
We love all 3 of the Vince flavours. We recently went tramping and it rained. We were in tent but were still able to make a delicious, nourishing meal despite the weather.
Bulk buy to get extra veggies everyday. It saves you money on Vince smaller packet orders costs and also not buying as much veg from the shop.
Such a versatile product. You can use it with any style cooking everyday but this one is especially good with mexican cuisine.
An excellent unique product. I got two ten packs for a start, to share with my outdoorsy friend on our back country excursions😊more orders to come!
Combined Mexican and Italian flavours with pasta on an overnight trip.
Tasted delicious
Light to carry
Fabulous concept and wonderful product. Easy to use everyday without elaborate preparation and recipes. Get your veg without waste or fuss.
Tired of Peeling, Chopping, Grating and fighting over veggies at Meal time?
🥕 Let Vince Do the hard work for you. No prep, no stress.
🥦 Each pack hides 500g of real veggies in every delicious meal.
🍅 Loved by kids. Trusted by parents. Delivered in NZ & AU.
➡️ See exactly what veggies you’ll be smuggling →
5 Star Health Rating
No Preservatives or Fillers
Made From NZ Grown Vegetables
Recipes
Smuggle loads of veggies into meals the kids will love, - shhhh... its our secret
Subscribe & save
Save 15% and you will always have Vince on hand for a fuss free dinner or healthy workday lunch.
Award winning taste, real ingredients
We’re proud to say Vince beat out some of New Zealand’s most iconic brands — including Whittaker’s — to win the NZ Food Awards Pantry category. 🏆
Made right here in Northland, NZ, Vince uses only real garden-style veggies — sourced fresh, sauteed, then gently air-dried to lock in nutrients, fibre, and flavour.
Every pack is loaded with over 500g of hidden veggies, making mealtime easier (and sneakier!) for parents across NZ and Australia.
We don’t freeze dry like the others — because let’s be real: dried freeze meals just aren’t it.
Think sun-dried tomatoes over cardboard cubes.
Naturally Vegetarian, Vegan, and Gluten-Free — Vince is the smarter way to serve up healthy, veggie-packed meals your kids will actually enjoy.